Sega Enterprises, Inc. (USA)
Sega Enterprises, Inc. (USA), colloquially known as Sega Enterprises USA (SEU) was an American subsidiary of Sega Enterprises, Ltd.. It was founded in 1985 to handle North American sales and distribution of Sega's arcade games. This is the second incarnation of a "Sega Enterprises, Inc."; the first attempt (also known as SEI) had its manufacturing facilities absorbed into Bally Manufacturing in 1984. SEU was one of two major Sega companies to operate in North America, the other being Sega of America, established in 1986 to handle home consumer products (such as the Sega Master System). Both were...
